The price of Prime is going up, with the company citing their NFL deal
Thursday Night Football Tech Has Raised the Bar –
What You Need to Know About the First Season of NFL Sunday Ticket on - CNET
NFL Sunday Ticket on price: starts at $249 for the 2023 season - The Verge
TV Sets Pricing For NFL Sunday Ticket, With Initial Discount Offer – Deadline
Compensates 'Thursday Night Football' Advertisers
How Misread the NFL Ad Market — The Information
7 AI features coming to Prime Video's Thursday Night Football
's 'Thursday Night Football' after Year 1: What to make of the ratings - The Athletic