Sleep Number renews NFL sponsorship deal - Minneapolis / St. Paul Business Journal
NFL has a new halftime show sponsor
Who Will Sponsor the Super Bowl Halftime Show? – Pepsi Deal Ends 2022
NFL and Pepsi renew sponsorship deal without Super Bowl halftime show - SportsPro
NFL taking Super Bowl halftime rights to market as Pepsi deal expires
The Long Game - Endeavors
Move over Pepsi: NFL has a new halftime show sponsor - Apple Music - ABC7 Chicago
Bridgestone and the NFL Renew Sponsorship Deal
PepsiCo in multi-year deal extension with NHL and NHLPA - Sportcal
NFL eyes new 'US$40m to US$50m' Super Bowl halftime show sponsorship, says report - SportsPro
NYSportsJournalism.com - Zero Adds Up: Pepsi Is 'Official Zero Of NFL'
PepsiCo Expands NFL Deal, Ends Super Bowl Halftime Show Sponsorship
Super Bowl Halftime Show Sponsorship Deal Up After 2022