Pepsi bows out of putting its name on the Super Bowl halftime show; the next sponsor will pay up to $50 million per year for the privilege. : r/nfl
Apple to Sponsor the Super Bowl Halftime Show - The New York Times
Pepsi bows out of putting its name on the Super Bowl halftime show; the next sponsor will pay up to $50 million per year for the privilege. : r/nfl
Apple Music to Sponsor Super Bowl Halftime Show, Replacing Pepsi
With Pepsi out, NFL looks for someone to pay up to $50 million to sponsor Super Bowl halftime show - NBC Sports
Apple to Sponsor the Super Bowl Halftime Show - The New York Times
Apple Music replaces Pepsi as sponsor of Super Bowl Halftime Show
NFL and Apple strike 'US$50m a year' Super Bowl halftime show sponsorship deal - SportsPro
Rihanna to headline Super Bowl halftime show